Golfsmith has tossed around these little gimmicks before at Augusta National, but this time it paid off for the customer. Phil Mickelson winning the Masters meant if you bought a new Callaway driver between March 18 and April 7 from Golfsmith, you won your money back.
Heyyy-o!
"In addition to wowing the galleries at Augusta for his third Masters Championship, Sunday, Phil Mickelson gave golfers across the country and internationally a great present to start the season," said Golfsmith President and CEO Marty Hanaka. "Phil's win is great for the game and wonderful for Golfsmith and our valued retail and online customers."
"We couldn’t be happier that Phil claimed his third green jacket and that thousands of Golfsmith customers now will start off the season with a new Callaway driver, free of charge," said Brian Groves, VP of US Marketing, Callaway Golf. "Callaway drivers are the hottest clubs on the PGA Tour and have already won six tournaments in 2010, including the season’s first Major."
If you happened to be one of the 15,000 or so that played the promotion, you can click here to redeem your prize. Also, if you know of anyone that would like to share the reasoning for doing so (maybe they didn't even know it was a promotion), tell them to fire me an e-mail. I'd love to hear the story.
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